Author: Chris Staunton

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Know this before you SEO.
Planning & Strategy

Know this before you SEO.

It’s never been easy to fight your way to the top of the search engine results pages, and there are a lot of ways to tackle search engine marketing. So much so that one could suggest a number of possible solutions to the acronym “SEO”.

Are customers wary of companies using social media?
Social Media

Are customers wary of companies using social media?

A company’s integrated communications strategy is likely to incorporate some aspect of social media. Most companies have now established which platforms are best to engage with their customers, but do customers relate to the messages companies send over social channels?

Integrating PR into your business strategy
PR & Comms

Integrating PR into your business strategy

It’s notoriously hard to measure the value of PR. To understand whether your PR campaign is a success, you have to start with clear objectives which align with your business strategy.

Email Marketing after GDPR
PR & Comms

Email Marketing after GDPR

The new General Data Protection Regulations (GDPR) come into force this Friday, on the 25th May. You may have already noticed an influx of emails in your inbox asking you to reconfirm an email subscription or informing you of an updated privacy policy. We take a look at what the change in rules mean for your email marketing strategy.

Maintaining a blog
Content Marketing

Maintaining a blog

We have a confession to make: we’re constantly encouraging our clients to make regular updates to their blogs and yet, while we’ve been busy delivering all our clients’ stories online, we’ve neglected our own.

12 blog ideas - Christmas countdown
Content Marketing

Blog ideas – 12 day Christmas countdown

Finding inspiration for blog topics can be tough. Sometimes it feels like you’ve exhausted everything you have to say about your industry, niche or area

Sources of Design Inspiration
Web & Design

Our top 6 sources of design inspiration

Design inspiration can come from anywhere: from the arrangement of petals on a flower to the fortuitous way the books on your shelf have ended up. But as graphic designers, we have our go-to places we first turn to when we need a bit of creative inspiration.

Why the internet (and your website) isn’t ready for long domain names
Web & Design

Why the internet (and your website) isn’t ready for long domain names

Our web address is inthebox.marketing. We chose this domain for a few reasons: it’s great for SEO as one of our industry keywords is in the domain; it says who we are and what we do in the most concise way possible; and it’s a bit different. Since using this domain however, we’ve encountered a few issues which we really didn’t expect…

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