Candidates who truly want to work for you, rather than those who just need a job. It’s an idea to quicken the pulse of any hiring manager in today’s competitive talent market.
Any organisation that needs to hire people needs a strong employer brand. And though it seems complex and expensive, it’s not beyond the means of most businesses.
From CSR to L&D, wellbeing initiatives, employee success stories, great vacancies and a whole lot more, we’ll help you to share the stuff that sells your company to the next generation of employees.
So if you know you should be promoting your employer brand but don’t have the time or know-how, we offer a low-maintenance, affordable solution that won’t eat into your time.
As a content and communications agency, we specialise in helping companies find and share their narratives and stories that sell. And that applies to attracting your next employees.
By simply identifying and crafting the messages that show you’re a great employer and sharing them with maximum impact, we can give you a marketing toolkit that will help ensure people want to work for you.
We kick off with a discovery session that allows us to build a library of graphical, written and rich content to help sell your business to prospective employees. We’ll also build you a production calendar to help you share your content on your social and publishing channels. And to keep things fresh, we’ll follow up with catch-up at regular intervals.
Employer brand marketing can:
Share feel-good news and content from within your company and you’ll not only impress potential employees, but also your customers and prospects.
We’ll help you identify and share your employee value proposition in a way that sounds and looks great on your social and publishing platforms.
Great employer branding can reduce your ultimate cost per hire through increased prospect engagement, and your time to hire as you expand your talent pool.
Empower your own employees to share in your story. They’re your best asset when it comes to attracting new staff.
Getting your staff involved and telling their stories is a great way to increase their engagement, too.
Make your vacancies look and sound fantastic – and make them shareable.
*Source: Glassdoor survey, “Company Mission & Culture Matter more than salary“, 11 July 2019.
