Voice search is on the rise – from digital assistants like Siri on iPhones to smart speakers such as Alexa or Google Assistant, the technology has meant more and more people are walking away from the keyboard and talking directly to their devices.
We’re aware that after a tricky year, it’s still an uncertain business environment with Brexit up in the air and many businesses unsure how to
When you’re building a website, the most important aspect isn’t the design, or the infrastructure that backs it up, or even the functionality. Points one,
Marketers sometimes have a tricky relationship with numbers. From balancing the budget to tracking various targets, numbers can sometimes feel like they’re getting in the
There are a number of benefits to brand guidelines. Primary amongst those is that your marketing activities achieve a coherence that produces a cumulative effect
It’s never been easy to fight your way to the top of the search engine results pages, and there are a lot of ways to
A company’s integrated communications strategy is likely to incorporate some aspect of social media. Most companies have now established which platforms are best to engage
It’s notoriously hard to measure the value of PR. You can look at the readership of a publication, the number of clicks on a website
The new General Data Protection Regulations (GDPR) come into force this Friday, on the 25th May. You may have already noticed an influx of emails
