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Author: Chris Staunton

Director at In The Box Marketing, the Portsmouth agency he co-founded a decade ago. His background spans graphic design, branding, web design and development, built over more than twenty years. He has worked with SEO across both agency and client-side projects, and approaches Search Marketing from the ground up: how a site is built, structured and made legible to both people and machines.

Sources of Design Inspiration
Our top 6 sources of design inspiration
Design inspiration can come from anywhere: from the arrangement of petals on a flower to the fortuitous way the books on your shelf have ended up. But as graphic designers, we have our go-to places we first turn to when we need a bit of creative inspiration.
The value of mood boards
The value of mood boards

Mood boards? What, those collage-like things where you stick on pictures of things you want? No, they’re dream boards – but mood boards aren’t dissimilar. For those in doubt, a mood board is defined (by the OED) as “an arrangement of images, materials, pieces of text, etc. intended to evoke or project a particular style […]

The importance of layout in effective graphic design

We recently worked with a client to produce a report highlighting the key messages from a big piece of research they had done. The report had already been branded and designed, but they came to us because they felt it hadn’t quite worked – in their words, the initial designer hadn’t ‘got it’. The research could have significant […]

Twitter and coffee
What am I looking to accomplish? The most important marketing question of all.

I read a great blog the other day that featured a story about a film director who ordered his production manager to source a giant blue disco ball for a crucial scene in a movie. The order came down the chain of command to the Assistant Producer who duly obeyed, or tried to, for giant blue disco balls […]

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