3 min read

Content marketing and PR that earns attention.

We create content marketing (including video) and PR that helps you share your expertise, build trust and reputation, and deepen engagement with your markets and audiences.

Content marketing

Clear, well-written content and structured video assets that reflect your voice.

PR

Thoughtful PR that builds credibility, visibility and market-leadership.

Email content

Structured communications, such as newsletters, that support wider messaging.

The problem we solve

Your expertise isn't building your reputation.

Some businesses don’t recognise that they have good things to say. Some create content for its own sake. Common issues include:
Content and PR 1

We help organisations to share and be recognised for their expertise, success stories and the narratives that sell. Quality content and PR is about providing legitimate value and building a community of followers through the right channels.

Our approach

How we create and pitch content

89448

Understand your voice

01

Before we write anything, we take time to understand:
This allows us to create effective content marketing and PR in a way that is natural, right for your market and on-brand – all indicators of legitimate authority.
3980

Shape the message

02

Strong content relies on:
We focus on saying the right things in the right way, not saying more.
133697

Deliver with care

03

Whether it’s content or PR, we:
Quality always comes first.
Content marketing & PR Service

What's on offer?

Our content marketing and PR services can include:

Blogs and articles

Well-structured content that explains, informs and builds credibility.

Video

We can plan and deliver high-quality, professional long- and short-form video for your social channels and website.

Thought leadership

Articles and insights that showcase expertise and perspective.

Website and SEO copy

Clear, purposeful writing designed for people and search engines.

PR writing & support

Press releases, commentary, media-ready content & opportunities to quote.

Content planning & guidance

Helping shape what to say, when to say it and why.

Contetn & PR benefits

Outcomes and value

Investing in professional content marketing & PR can significantly impact your business’s growth. Here’s how:

Clearer communication

Your expertise is expressed in a way people can understand and trust.

Stronger credibility

Consistent, high-quality content builds authority over time.

Better engagement

People are more likely to read, respond and return.

Joined-up messaging

Content, PR and email all work together, not in isolation.

Is your content doing you justice?

megan

"From working with stakeholders to spot-on advice and amazing content and videos, In The Box has transformed our client and supplier comms. We’re so lucky to work with them."

Marketing Manager

Procurement/Hiring Platform & Solutions Firm

Let's spark something

Get in touch.

If your web, social or publicity content feels unclear, inconsistent or underwhelming – either in strategy or execution – let’s start a conversation and see how thoughtful content marketing and PR could support your business.

In The Box Marketing
Gatcombe House, Copnor Road
Portsmouth, Hampshire, UK
PO3 5EJ

Thoughtful marketing.
Beautifully executed.