3 min read

Social media marketing with purpose.

We plan and deliver social media marketing that helps people understand your business, trust it, and stay connected — without noise, gimmicks or wasted effort.

Organic social

Consistent content that reflects your voice and values.

Paid social

Targeted advertising to extend reach and support campaigns.

Content planning

Clear structure and direction for what you share and why.

The problem we solve

Does your social media lack direction?

Many businesses use social media because they feel they should — not because it’s working. Common challenges include:
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The right social media marketing brings structure, clarity and intent to your marketing, helping your channels support your business rather than distract from it.

Our approach

Our social media marketing process

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Understand the business

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We start by getting under the skin of your business to understand:
This ensures everything we do feels natural, considered and on-brand.
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Plan with purpose

02

Effective social media relies on:
We remove guesswork and make social activity manageable and meaningful.
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Support with paid social

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Where appropriate, we use paid social to:
Our social media is planned, purposeful, continually measured and refined.
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What's on offer?

Our social media marketing support typically includes:

Social media strategy

Defining objectives, platforms, content themes and direction.

Tone of voice alignment

Ensuring that what you say sounds like who you are.

Content creation

Writing and designing posts that are clear, relevant and considered.

Content scheduling

Consistency, informed by clear planning and when to post for impact.

Paid social advertising

Setting up and managing targeted ad campaigns where useful.

Ongoing review & refinement

Adapting activity based on performance, feedback and changing priorities.

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Outcomes and value

Investing in professional social media marketing can significantly impact your business’s growth. Here’s how:

Clearer communication

Your social channels clearly reflect what your business does and who it’s for.

Stronger brand consistency

Messaging, tone and visuals feel joined-up and intentional.

Better engagement

Content resonates more because it’s relevant and well judged.

Smarter use of time and budget

Effort is focused where it makes the most impact.

Is your social media doing its job?

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"While managing our social media, they delivered the expertise we needed with the greatest professionalism."

Digital Delivery Manager

Charity

Let's spark something

Get in touch.

If your social channels feel unclear, inconsistent or underwhelming, let’s start a conversation and see how social media marketing could better support your business.

In The Box Marketing
Gatcombe House, Copnor Road
Portsmouth, Hampshire, UK
PO3 5EJ

Thoughtful marketing.
Beautifully executed.